Brittany Anderson has cracked the code on using speaking to attract clients, without directly selling to them. In our podcast, she discusses how she finds speaking engagements by partnering with people who also serve their niche market. Her insights on how to present an offer, indirectly, during the speaking engagement as well as how to follow-up and stand out are powerful tips for anyone using speaking to grow their business. I especially like how the follow-up her firm does following
Read more →Michael Haynes believes that speaking is an excellent way to educate prospects regarding topics they need to be aware of and to start to initiate engagement with them. He enjoys all types of speaking opportunities but talked about hosting a workshop and how that can really build engagement. He doesn’t do any selling but uses the workshops he holds to educate, interact, and build relationships. Even though it’s not directly selling, he does offer calls to action where the interested
Read more →On this episode of Quick Tips to Grow Your Business with Speaking, Customer Growth Expert, Janice Gordon is with me. She is listed in the Top 50 Global Thought Leaders, and Influencers on Customer Experience and 150 Women B2B Thought Leaders You Should Follow, 2021 and LinkedIn Sales 15 Innovating Sales Influencers to Follow, 2021. Janice believes that speaking is one of the best business development strategies you can use, if done correctly. She explains how to present yourself during
Read more →On this episode of Quick Tips to Grow Your Business with Speaking, speaker, author and coach, Jack Klemeyer shares three keys that need to be in place in order for a person to be good at using speaking as a marketing tactic. He also provides tips for how to convert the audience into clients on the spot as well as how to follow-up with those that don’t immediately convert on an offer. You’ll find out how he’s been successful during
Read more →On this episode of Quick Tips to Grow Your Business with Speaking, LinkedIn Mentoring founder, Sandra Clark, talks about how she uses speaking to grow her email list. She believes the visibility she gets from the publicity of the speaking engagements and her ability to nurture prospects through email, gives her the opportunity to build strong relationships that turn into clients. Tune in to also find out the three traits she believes people need to have in order to be
Read more →Janet Kendall White uses speaking as a means of staying visible to her target market. On this episode of Quick Tips to Grow Your Business with Speaking she talks about her strategies for nurturing prospects that are met through speaking and shares a story of one 20 year long standing client that took her two years of nurturing to land. Janet also explains that her goal with speaking engagements is to educate, inspire and inform the audience and once the engagement
Read more →Attorney Jennifer Corso has to be cognizant of the attorney rules of professional conduct regarding solicitation of clients when she is speaking. She typically uses speaking engagements as a means of gaining visibility and sharing knowledge about employment law, often using giveaways to collect business cards. However, in this episode she explains how she has leveraged her relationship with her business banker to provide education for their other clients. Tune in to also find out the three traits she believes
Read more →Debra Reis enjoys live speaking but also uses webinars to grow her email list. In our interview, Deb shares the importance of collaboration with other experts who have similar target markets to hers, to help promote her webinars and to also be active in their groups, social media or email based. She explains her follow-up process and also discusses the importance of engagement, both during the webinar (or live speaking) and after. Tune in to find out the three traits
Read more →Traci McBride is a Northeast Ohio wardrobe styling and image coach for your closet, author of two books: Mastering Your Evolving Style, 30 day wardrobe planning journal, and You Do You with Style, a TV show host and volunteer at organizations like Dress for Success. Traci uses speaking as a means of getting the word out about her business and frequently gets additional speaking engagements from audience members who want to bring her into their group. In our interview Traci
Read more →Lisa Crilley Mallis is a time strategist, recognized for providing practical solutions to everyday productivity challenges. A certified coach, trainer, and facilitator, Lisa knows that “one size fits all” does not apply when it comes to getting the most out of your day with ease. Lisa supports clients with customized tools to achieve more while working less. Lisa is an accomplished trainer who did 48 speaking engagements in one year recently. She shares her insights from that experience and how she
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